The bad side of Good Reviews
Friday, October 12th, 2007You might have the habit of reading reviews about products, services, eBooks or programs. Some of the reviews are really great to read. But not all of those great reviews are unbiased. OK, let me list one after another.
1. Positive Reviews made by the business owner himself using a duplicate identity.
2. Negative Reviews made by the business owner to show-down his competitor
3. Positive Reviews made by Site Owner inspired by Affiliate Commission.
4. Negative Reviews made by the Site Owners to highlight Affiliated programs
5. Positive Reviews made by customers/users driven by an appeal/request.
6. Negative Reviews made by a customer/user driven by instant reaction to some incidents.
7. Positive Reviews made by writers in Paid-to-Post Blogs, Forums, Shopping Sites, or Social Networking Sites against Payments.
8. Negative reviews made by writers to highlight some other programs, or products.
How often do users verify the authenticity of reviews they trust so blindly?
I guess, not too many.
